Design: template or custom
A template-based site is faster to build but looks like many others. A custom design is planned around your brand, your customers and your content, and takes more design and development time.
Number and type of pages
A one-page site, a ten-page site and a site with a page for every service and location are very different projects. Each page needs layout, copy, images and search optimization.
Content
Who writes the copy and provides photos? Professional copywriting and photography add cost but often matter more than any feature.
Features and integrations
- Online ordering, booking or quote calculators.
- An AI assistant trained on your business.
- Payments, memberships or customer accounts.
- Connections to your POS, CRM, calendar or email tools.
- Multiple languages.
Search and performance work
Technical SEO, structured data, speed optimization and Google Business Profile setup take time but decide whether the site brings in customers.
Hosting, security and care
Hosting, SSL, backups, updates, monitoring and support are ongoing costs. Ask whether they are included and what happens when something breaks.
How to compare quotes
- Ask for a written scope listing pages and features.
- Ask who owns the domain, the design and the code.
- Ask what is included after launch and for how long.
- Ask to see live sites the team built and still supports.
How we quote
We start with a free consultation, then send a fixed written quote with scope, timeline and price. See our AI websites service.